Cookie Policy
Last Updated: May 13, 2026
1. Introduction
Welcome to Marcos. We are committed to being transparent about the technologies we use on our website. This Cookie Policy is designed to help you understand what cookies are, how we use them, what types of cookies we deploy, and how you can control or manage them.
This policy should be read alongside our Privacy Policy and Terms of Service, which together govern your use of our website marcos-pizza.click. By accessing or using our website, you agree to the use of cookies as outlined in this document. If you do not agree to our use of cookies, you should adjust your browser settings or refrain from using our website.
As a food business operating in the United States, we comply with applicable federal and state privacy and data protection laws, including the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) where applicable, as well as the Federal Trade Commission (FTC) Act guidelines on online consumer privacy and digital advertising.
2. What Are Cookies?
Cookies are small text files that are placed on your device (computer, smartphone, tablet, or other internet-enabled devices) when you visit a website. These files are stored in your web browser and allow websites to recognize your device and remember certain information about your visit, such as your preferences, login status, and browsing behavior.
Cookies are widely used by websites to make them work more efficiently, to provide a better user experience, and to give website owners useful information about how their site is being used. They do not contain personally identifiable information by themselves, but they can be used in combination with other data to identify you.
Cookies are not the only tracking technology in use online. Other similar technologies include:
- Web Beacons (Pixel Tags): Tiny invisible images embedded in web pages or emails that track user behavior and email opens.
- Local Storage: A way for websites to store data in your browser that persists even after the browser is closed.
- Session Storage: Similar to local storage but data is cleared when the browser session ends.
- JavaScript Tags: Code snippets that collect information about your interaction with a website.
- Fingerprinting: A method of identifying devices based on unique device characteristics.
For the purposes of this Cookie Policy, all references to "cookies" include these similar tracking technologies unless stated otherwise.
3. How Cookies Work
When you visit marcos-pizza.click for the first time, our server sends a cookie to your browser, which stores it on your device. On your next visit, your browser sends this cookie back to our server, allowing us to recognize you and your preferences.
Cookies can be classified in two main ways:
- By Duration:
- Session Cookies: These are temporary cookies that exist only during a single browsing session. They are automatically deleted when you close your browser.
- Persistent Cookies: These remain on your device for a set period of time or until you manually delete them. They are reactivated each time you visit the website that placed them.
- By Origin:
- First-Party Cookies: These are set directly by our website (marcos-pizza.click) and can only be read by us.
- Third-Party Cookies: These are set by external services or partners (such as Google Analytics or advertising networks) that we integrate into our website. These third parties may also be able to track your browsing across multiple websites.
4. Types of Cookies We Use
We use four main categories of cookies on marcos-pizza.click. Below is a description of each type and the purposes they serve.
4.1 Essential (Strictly Necessary) Cookies
These cookies are absolutely necessary for the website to function properly. They enable core functionality such as security, network management, page navigation, and access to secure areas of the website. Without these cookies, services you have asked for — such as adding items to your cart or completing an order — cannot be provided.
Essential cookies do not require your consent under most privacy regulations. We place these cookies automatically when you visit our website, as they are critical to its operation.
4.2 Analytics and Performance Cookies
Analytics cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. They allow us to measure traffic, track which pages are most visited, understand where our visitors come from, and identify any technical issues with the website.
We use Google Analytics to analyze website traffic and user behavior. Google Analytics collects data such as your IP address (which is anonymized), browser type, operating system, referring website, pages visited, and time spent on each page. This information helps us continuously improve our website and your experience ordering from Marcos.
4.3 Functional Cookies
Functional cookies allow our website to remember choices you make (such as your preferred language, location, or the items you have saved in your cart) and provide enhanced, more personalized features. These cookies may also be used to provide services you have asked for, such as watching a video or commenting on a blog post.
The information collected by these cookies is anonymized and cannot track your browsing activity on other websites.
4.4 Advertising and Targeting Cookies
These cookies are used to deliver advertisements that are relevant and meaningful to you. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of our advertising campaigns. They are usually placed by advertising networks with the website operator's permission.
We use Google Ads and may use other advertising platforms to reach our customers. These cookies remember that you have visited our website and this information may be shared with other organizations, such as advertisers. Advertising cookies may track you across different websites and build a profile of your interests to show you relevant ads.
5. Specific Cookies We Use
The table below provides detailed information about the specific cookies used on marcos-pizza.click, including their names, purposes, types, and how long they last on your device.
| Cookie Name | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
_ga |
Google Analytics | Registers a unique ID used to generate statistical data on how the visitor uses the website. Used to distinguish users and track sessions across different pages. | Analytics (Third-Party) | 2 years |
_gid |
Google Analytics | Registers a unique ID used to generate statistical data on how the visitor uses the website. Used to distinguish users within a 24-hour period. | Analytics (Third-Party) | 24 hours |
_gat |
Google Analytics | Used by Google Analytics to throttle request rate and limit the collection of data on high-traffic websites. Helps control the speed at which analytics data is sent. | Analytics (Third-Party) | 1 minute |
_gcl_au |
Google Ads | Used by Google AdSense and Google Ads for experimenting with advertisement efficiency across websites using their services. Tracks conversions from ad clicks. | Advertising (Third-Party) | 90 days |
_fbp |
Facebook (Meta) | Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. Tracks ad performance and conversions. | Advertising (Third-Party) | 90 days |
session_id |
Marcos (marcos-pizza.click) | Maintains your session state across page requests, allowing you to browse the website and keep items in your cart during a single visit. | Essential (First-Party) | Session |
cart_token |
Marcos (marcos-pizza.click) | Identifies your shopping cart and preserves items you have added to your cart so they are not lost when you navigate between pages. | Essential (First-Party) | 7 days |
user_prefs |
Marcos (marcos-pizza.click) | Stores your website preferences such as your preferred location, delivery address, and favorite menu items to enhance your experience on return visits. | Functional (First-Party) | 1 year |
cookie_consent |
Marcos (marcos-pizza.click) | Stores your cookie consent preferences so that we do not ask for your consent on every visit to the website. | Essential (First-Party) | 1 year |
_gac_UA-XXXXXXXX |
Google Analytics / Ads | Contains campaign-related information for Google Ads. If you link your Google Analytics and Google Ads accounts, this cookie will be read by Google Ads conversion tags. | Advertising (Third-Party) | 90 days |
6. Third-Party Cookies and Services
In addition to the cookies we place directly, some cookies are placed by third-party services that appear on our pages. We use the following third-party services that may set cookies on your device:
- Google Analytics: Provides detailed traffic and user behavior analysis to help us improve our website. Google's privacy policy can be viewed at https://policies.google.com/privacy.
- Google Ads: Used to run targeted advertising campaigns and track conversions. Governed by Google's advertising policies available at https://policies.google.com/technologies/ads.
- Facebook (Meta) Pixel: Helps us measure the effectiveness of our Facebook advertising campaigns and retarget visitors who have shown interest in our menu. Facebook's data policy is available at https://www.facebook.com/policy.php.
We do not control these third-party cookies. Please refer to the respective third-party privacy policies for more information about how they use cookies and how you can control them.
7. How to Manage and Disable Cookies
You have the right to decide whether to accept or reject cookies (except for essential cookies, which are necessary for our website to function). There are several ways you can manage your cookie preferences:
7.1 Browser Settings
Most web browsers allow you to control cookies through their settings. You can set your browser to refuse all cookies, accept only first-party cookies, or notify you before a cookie is placed. Please note that if you restrict cookies, some features of our website may not function correctly.
Here are links to cookie management instructions for the most popular browsers:
- Google Chrome: https://support.google.com/chrome/answer/95647
- Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
- Apple Safari: https://support.apple.com/guide/safari/manage-cookies-sfri11471/mac
- Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge
- Opera: https://help.opera.com/en/latest/web-preferences/#cookies
For mobile devices, you can manage cookies through the settings of your device's browser or through your device's privacy settings.
7.2 Opt-Out Tools
You can also opt out of specific third-party cookies using the following tools:
- Google Analytics Opt-Out: You can prevent your data from being used by Google Analytics by installing the Google Analytics Opt-out Browser Add-on, available at: https://tools.google.com/dlpage/gaoptout
- Google Ads Personalization: You can opt out of personalized Google advertising by visiting Google's Ad Settings at: https://adssettings.google.com
- Facebook / Meta Ad Preferences: You can manage your Facebook ad preferences and opt out of interest-based advertising at: https://www.facebook.com/ads/preferences
- Network Advertising Initiative (NAI): You can opt out of targeted advertising from NAI member companies at: https://optout.networkadvertising.org
- Digital Advertising Alliance (DAA): You can opt out of interest-based advertising from DAA member companies at: https://optout.aboutads.info
7.3 Do Not Track (DNT) Signals
Some browsers include a "Do Not Track" (DNT) feature that sends a signal to websites requesting that your browsing activity not be tracked. Currently, there is no universal standard for how websites should respond to DNT signals. We will update our practices as clearer industry standards emerge and as required by applicable law.
8. Impact of Disabling Cookies
While you have the right to disable or restrict cookies, doing so may affect your experience on marcos-pizza.click. Below is a summary of the potential impacts:
| Cookie Type | Impact if Disabled |
|---|---|
| Essential Cookies | The website may not function properly. You may not be able to add items to your cart, complete orders, or access secure areas of the website. Core features will be unavailable. |
| Analytics Cookies | We will not be able to collect data about how you use our website. This means we may be unable to identify and fix performance issues or improve your experience over time. |
| Functional Cookies | Your preferences (such as saved delivery address, favorite items, or location) will not be remembered between visits. You will need to re-enter this information each time you visit. |
| Advertising Cookies | You will still see advertisements, but they will not be tailored to your interests and browsing behavior. You may see the same ads more frequently, and they may be less relevant to you. |
9. California Privacy Rights (CCPA/CPRA)
If you are a resident of California, the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) grant you specific rights regarding your personal information, including data collected through cookies. These rights include:
- Right to Know: You have the right to request information about what personal data we collect about you through cookies and how it is used and shared.
- Right to Delete: You have the right to request the deletion of personal information we have collected from you through cookies, subject to certain exceptions.
- Right to Opt-Out of Sale: If we sell personal information collected through cookies to third parties, you have the right to opt out of such sales. We do not sell personal information as defined by the CCPA/CPRA.
- Right to Non-Discrimination: We will not discriminate against you for exercising your California privacy rights.
- Right to Correct: Under the CPRA, you have the right to request correction of inaccurate personal information we hold about you.
To exercise any of these rights, please contact us using the contact details provided in Section 11 of this policy.
10. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use, changes in applicable law, or other operational, legal, or regulatory reasons. When we make changes, we will update the "Last Updated" date at the top of this page and, where required by law, notify you of the changes.
We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies. Your continued use of marcos-pizza.click after any changes to this policy constitutes your acceptance of the updated terms.
11. Contact Us
If you have any questions, concerns, or requests regarding this Cookie Policy or the way we use cookies on our website, please do not hesitate to contact us. We are committed to addressing your inquiries promptly and transparently.
- Business Name: Marcos
- Website: marcos-pizza.click
- Email: [email protected]
We aim to respond to all inquiries within 30 business days. For California residents exercising rights under the CCPA/CPRA, we will respond within the timeframes required by applicable law (typically 45 days, with the possibility of a 45-day extension when reasonably necessary).